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Text Box: The Book Works Mind Brain Series AUTHOR DISCUSSION & SIGNING September 14, Thursday, 7 pm TERRENCE J. SEJNOWSKI Author of Liars, Lovers, and Heroes EXPLORATIONS IN NEUROECONOMICS

Text Box: Professor Sejnowski is an international figure in the field of neuroscience, and pioneered the areas of computational neuroscience and neural networks. Professor Sejnowski will discuss the emergence of a new field of study, neuroeconomics. Neuroeconomics combines neuroscience, economics, and psychology to study how  we evaluate decisions, categorize risks and rewards, and interact with each other. Learn the hottest new buzzword of 21st century science and find out how this new approach can reveal brain mechanisms underlying our personal choices.